Vision & Mission
“Audit” - built on Trust
Our vision is to be the most respected assurance firm in the country based on the following key elements:
- Public trust
- Outstanding talent
- Growth mindset
- Outstanding learning experience
- Diverse opportunities
- Health and wellness
- Diversity and inclusion
- Outstanding client service
- Excellence
- Sector knowledge
- Relevant to business
- Use of technology
- Specialist involvement
- Ensuring independence
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Market leadership
- Significant market share
- Build on our strength
- Right clients - quality and financial parameters
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Sustainably profitable
- Fair fee
- Cost of delivery – centralization
Our ambition is to achieve our vision of being the clear choice for our people, clients, and the public, as we strive to consistently achieve the highest standards of quality, ethics, and integrity. Our guiding principle is to continuously improve our quality and risk management efforts to enable us to win in the marketplace, protect our brand, and enhance our reputation and long-term and sustainable profitability.
Continuing challenges such as the complex environment and heightened expectations, increasing business needs, transition to new audit clients, complex and evolving professional standards and media attention, require us to increase our focus and strengthen skilled resources, including their training needs, enhanced involvement of specialists and focus on audit technology. To that end, we continually evaluate and enhance our quality policies and procedures.
Central to the realization of our ambition is an understanding by all our people about the importance of quality in meeting our professional obligations and why it is so critical to our business. We are committed to provide timely support and guidance to enable our teams to perform high-quality audits and maintain the highest levels of professional standards. Further, driving a relentless focus on quality and operational excellence to achieve our collective strategy of trust and growth, high-quality audit delivery and risk management that builds public trust is the bedrock of our practice and our strategy. We are also committed towards development of profession by encouraging our people and partners in contributing to industry associations, collaborating with the regulators in their strategic activities, etc.